I can still taste the charcoal-grilled conch from the beach in Haiti. The burnt edges, the salt air, hours stretching into forever. I remember sneaking nectar from the hibiscus flowers that lined our backyard walls, racing my cousins past them, thinking that garden would always be mine.
I spent most of my adolescence trying to fit in. At school, I had the fringe off to the side, the heavy eyeliner, trying to match whoever was around me. Someone once asked if I was “fresh off the boat.” A friend criticized me for code-switching, said I wasn’t being authentic when I’d shift between the French I spoke with some friends and the melodic tone I used with my family.
At home, we were always just plain Haitian. But somewhere along the way, I started thinking that’s what I needed to hide.
The things I didn’t know I was learning
My mom and aunts would finish making coffee, then take the grounds and put them on their faces. If they were using aloe for something else, they’d rub it on their skin too. If they ate a mango, they’d take the skin and use it as a mask, then wash it off later. They did these things while living their day-to-day. It wasn’t “I’m going to the spa.” It was just infused in whatever they were doing.
We never wore sweatpants on a regular day. We’d shower two or three times before going back out because we wanted to smell good and feel good. My family took outward presentation seriously, not as performance, but as a way to put our best foot forward.
We had lemongrass growing in our garden (sitwonel in Haitian Creole) and we’d make tea with it. Castor oil on deck for anything that was wrong. Someone somewhere had a bottle to rub on you.
They weren’t performing beauty routines. They were living beauty rituals—woven into daily life, never separate from it.
This is true across the Caribbean. We embrace dewy skin not because it’s trendy, but because the sun and heat make it naturally radiant. We don’t fight our environment. We flow with it. Caribbean beauty has always been about resourcefulness and presence, not products and procedures.
This is true across the Caribbean.
"We embrace dewy skin not because it’s trendy, but because the sun and heat make it naturally radiant. We don’t fight our environment. We flow with it. Caribbean beauty has always been about resourcefulness and presence, not products and procedures."
The pause that changes everything
When I think of a routine, I think of something mechanized. Done without much thought. Something you just kind of process through.
When I think of a ritual, the word itself makes me want to pause.
With a routine, I can almost turn my brain off. With a ritual, I’m incredibly present. My senses are alive—what I see, what I hear, what I touch, what I smell, what I taste. Everything I do in that moment is intentional.
In the morning, I make my cup of coffee, but I’m not mindlessly doing it. I turn on my music. I light my incense. I sit and pay close attention to where my mind runs while the coffee brews. Then I sit with my cat P and we stare out the window together, sunbathing while I drink my cup of coffee. While it feels like a routine, I’m incredibly present. I am here with her and she’s here with me. I’m tasting all of the notes of my coffee.
This is what I was watching my whole childhood without realizing it. What I thought was my family making do was actually sophisticated knowledge. They knew how to make beauty sacred without making it separate.![]()
Why this brand had to exist
For years, I watched my mom create these beautiful, effective skincare products rooted in Haitian traditions. And the industry? It offered nothing that spoke to our experience. Everything felt so clinical, so empty. Stripped of all the ritual and cultural memory that actually makes beauty meaningful.
I realized we were being forced to feel like strangers in our own beauty routines.
That’s what we’re trying to change. We’re creating skincare that’s made for melanin and memory. That honors what Caribbean women have always known about plants and skin and care. We’re not inventing anything new, we’re just making sure it doesn’t get forgotten.
I’ve been building bridges my whole life. Between languages, between cultures, between the person I had to be at school and the person I was at home. This is just another bridge I’m building.
My skincare ritual
Right now I’m battling hyperpigmentation. I was incredibly stressed and anxious late last year and earlier this year, and that resulted in scarring on my face. But Orijin is what I trust across all my skin states.
- Orijin Hibiscus Collection (cleanser, essence, nectar)
- Orijin Jasmine Essence
- Topicals Faded
- The INKEY List Hyaluronic acid
- Black Girl Sunscreen

That little girl who felt lost.
I think about that little girl who felt so lost, always between worlds. She found power in it eventually.
Being able to exist authentically in spaces that weren’t designed for you… that’s not a weakness. I spent so long thinking it was. But it’s actually what taught me to see patterns, to translate between worlds, to help things that seem incompatible find their way to each other.
The rituals your grandmother taught you matter. The ingredients your mother reached for—that wasn’t just her making do. That was intelligence. That was knowledge passed down through generations, encoded in hands that understood things we’re only now starting to research in labs.
ti bo (kisses),
Ko
What does your origin story look like? What are the beauty rituals you’re ready to look at differently?
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