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Roots & Rituals

A space for stories, skin wisdom, and the sacred in the everyday.
From ancestral botanicals to gentle routines, this is where culture meets care.

💫 Between Worlds: How I Learned My Beauty Rituals Were Intelligence, Not Survival
ReflectionsNov 15, 20254 min read
💫 Between Worlds: How I Learned My Beauty Rituals Were Intelligence, Not Survival

From Haiti to building Orijin: How growing up between worlds taught Kora that Caribbean beauty rituals aren't routines, they're intelligence passed down through generations.

Orijn live with Living Local DMV
NewsNov 15, 20251 min read
Orijn live with Living Local DMV

On November 13th, we sat down with Ellen to talk about what Cultural Skincare means to us, how our family rituals became a business, and why we believe beauty is something you practice, not perform.

Honouring Roots in Ritual: Founder Spotlight
ReflectionsOct 10, 20254 min read
Honouring Roots in Ritual: Founder Spotlight

Getting Up-Close and Personal with Our Co-Founder & Formulator, Flo.

A Letter from the Founder: On Growth, Questions, and Finding Clarity
Oct 6, 20253 min read
A Letter from the Founder: On Growth, Questions, and Finding Clarity

Hi Orijin fam, Three months ago, I thought I knew exactly what Orijin needed to succeed. Clear goals, perfect execution, unwavering confidence. Sometimes the most important growth happens when you ...

Cultural Skincare: Beyond Universal Beauty
ReflectionsSep 8, 20253 min read
Cultural Skincare: Beyond Universal Beauty

When we started Orijin, we weren't trying to revolutionize skincare. We were solving a personal problem: finding products that worked for our skin without stripping away everything we knew about ca...

I Didn't Expect Tulsa to Change My Perspective on Everything
ReflectionsAug 15, 20255 min read
I Didn't Expect Tulsa to Change My Perspective on Everything

Currently reflecting from Tulsa, Oklahoma, where I'm part of a program supporting women entrepreneurs. Grateful for all the unexpected lessons and the reminder that there's always more to the story...

We're Building in Tulsa: Orijin Joins the W.E. Build Accelerator
NewsAug 11, 20251 min read
We're Building in Tulsa: Orijin Joins the W.E. Build Accelerator

We're thrilled to share that Orijin has been accepted into the W.E. Build accelerator program! This 15-week journey offers $25,000 in non-dilutive funding and connects us with incredible women foun...

The Healer vs. The Bloom: How to Choose Your Orijin Ritual
RitualsAug 6, 20251 min read
The Healer vs. The Bloom: How to Choose Your Orijin Ritual

Stand in your bathroom at 7 PM on a Wednesday. Your skin tells a story. Maybe it's the tale of a day spent in recycled office air, or the saga of a hormonal shift that's left your cheeks announcing...

When Night Falls, Jasmine Calls
NewsAug 1, 20252 min read
When Night Falls, Jasmine Calls

On Saturday, August 16th, we're bringing our magic to Washington, DC for Jasmine After Dark: An Evening for Self-Care—an intimate gathering where Caribbean nights meet modern ritual.